KBC > Who We Are > How do we work?

How do we work?

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No Work Life Balance

Sorry, but we just don’t get work/life balance.  What does it even mean?  That work is bad, that life is good and that you need to do each in equal parts to succeed?

Not in our heads.  We like work. It’s part of life. We don’t do it all the time, but we don’t just do it at the office either.  And why would we?  You might find us answering an email on Saturday night.  But we also know you can’t be sure you’ll get your best idea at 3pm on a Tuesday and sometimes you really do need to call the gas man.  It’s not going to affect our service levels, but a bit of flexibility is great for the soul.  And surely that’s a good thing.

No fluffy PRs here

We always remember you’re the client.  Don’t ever worry about that.  But we also know that it’s important to communicate clearly with our clients and to challenge their thinking where we need to.  This matters even more when you live in a different country with different consumers and a different media landscape.

We’re far removed from ‘yes men’, but we’re not going to give you a hard time or try to intimidate you into our way of thinking.  We’ll just make sure you have the best advice we can give you, whether you want to hear it or not.  After that, the decision is always yours.

We try hard for you

We won’t say that nothing is too much trouble (there is the odd thing…), but we certainly work our socks off to make sure that you are happy.  All we ask in return is that you tell us if you’re not so we can do something about it.  Quickly.

Client Champions

Everyone needs a champion.  Someone who really knows you inside out and who can represent you at all levels.  At KBC, we operate a system of Client Champions.  Every client has one and no member of staff is client champion to more than two clients.  This helps us focus our resources, deepen our knowledge and give what we think is the best service in the business.

No greenwash

We don’t see things in terms of how green they are.  We see things in terms of how much they matter – to the people we know, to the people we love, to the people we don’t know, but would love if we did.  To the planet, to the environment, to the economies of the world. To the places we represent.  To the places we don’t.  And to the places which couldn’t be further from needing services like ours, but which are just as valuable to our planet, our society and our world.

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